According to CBRE, the market for luxury real estate has experienced a sharp upswing, with sales of properties costing Rs 4 crore and above rising by 75% in the previous year. As they desire to live in aesthetically beautiful, efficient, and sustainable environments, wealthy millennials are a major driver of this expansion, according to Knight Frank’s Wealth Report 2024. Millennials, by default, like houses with smart technology and ecological architecture, says Gunjan Goel, Director of Goel Ganga Developments. Globalisation and instantaneous access to information are driving this trend, which is revolutionising the market and necessitating creative ways in marketing and building to keep up with changing consumer tastes.
Know More: Growing demand for sustainable housing driving luxury real estate market
